Veliche™ Gourmet: The newest addition to BBM’s portfolio of world-class products

Belgian Chocolate Supplier Maldives

Globally-renowned Belgian chocolate brand Veliche™ Gourmet is the latest exciting addition Bestbuy Maldives’ (BBM) portfolio of world-class products.

BBM launched Veliche™ Gourmet with a Masterclass at Hulhulé Island Hotel (HIH) and showcased it during a Veliche™ Roadshow, both hosted by Michelin Star Chef Bruno Menard. An expert in the field, Bruno comes from a family of chocolatiers, he says, “What I notice about the Maldivian market is that there are a large number of young and enthusiastic chefs. I believe this product can have a huge impact on the young generation of chefs. And I am very excited about the journey BBM is taking together with Cargill.” More that 50 people attended the exciting masterclass event where the Michelin magic of Bruno was mixed with this premium brand chocolate. The Roadshow visited 7 resorts and chefs at them were delighted at the availability of this fine chocolate in the Maldives.

“As chefs, our dishes are as good as the ingredients we use to make our dishes. If we don’t have high-quality ingredients, our end products or dishes will not be good. By choosing to use premium brands like Veliche™ Gourmet, we can guarantee our dishes are top-notch and what our guests expect,” Chef Bruno added.

“We are very excited to bring this high-end chocolate brand to the Maldives directly from Belgium, in partnership with BBM. With this initiative, we are able to get rid of the complexity involved in supplying high-end chocolates in the Maldives’ market,” said Éric Gagnon, Senior Sales Manager, Asia Pacific, Cargill Cocoa & Chocolate – a US-based company with over 150 years of experience.

Veliche™ Gourmet sources its cocoa from Rainforest Alliance Certified farms in Ghana and the Ivory Coast, and are processed in Belgium. Rich in character and complex in flavour, yet remarkably workable, Veliche™ Gourmet is dedicated to artisans, with purity and simplicity at its heart.

“The team at BBM truly believes that bringing about a product such as Veliche Gourmet can greatly strengthen and diversify the quality of the products that are being served in the Maldivian tourism industry,” says Mohamed Mazloom, Director and CEO of BBM. “Furthermore, Veliche Gourmet offers a sustainable solution, in which by using the product, the consumer is in-return helping to make the globe a safer and greener place to live in.”